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Monocle features Hand and Jones

Less is more When someone with more than 30 years of experience in the luxury fashion industry launches a label with an accomplished architect, you won’t hear any complaints from us – which makes the arrival of new London-based menswear brand Hand & Jones very good news indeed. The brainchild of Graham Hand, who worked in production for Margaret Howell, and his partner Michael Jones […], the company launched in 2019 and is the duo’s paean to slow fashion.

“I wanted to take a step back,” says Hand, whose previous project, womenswear brand Hand London, followed the fickle trends of the high street. For Hand & Jones, he has learned to steer clear of the rat race. Made in small runs of around 100 per item, the garments’ designs are simple, the quality is high and the neutral tones make for attire that can be worn and reworn – think pima-cotton T-shirts, Mongolian cashmere jumpers and scarves in forest greens and cool stone-greys. Collaborations with illustrators add some fun to the range (leopards and lions, no less) and for those who stay classy down to their briefs, a line of underwear is due to roll out in the coming months.

The Monocle Minute — Saturday 30 January 2021

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